In the past, people would say that, "A picture is worth 1,000 words", but what is it worth today in an economy where we measure success by number of comments and shares on social media. Unfortunately it is extremely difficult to establish a specific monitary value to an individual photograph but let's walk through how you can use a photo shared on social media to create value for your organization.



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December 09, 2015

How To Make Sure Your Sponsored Content Still Has Soul

Category: Blogger & Influencer Relations Author: James Hills
I'll admit it ... I was once a firm advocate of the "old way" of doing PR. You know, that practice of reaching out with what you know is an earth shattering piece of news and hoping that the media would be willing to write about it and share how awesome your…